In
today's competitive environment, businesses must focus on retaining
good clients, and finding ways to promote their products and
services to new clients.
Part of any client retention strategy must include ways to "exceed
client expectations" as a means of generating increased
good-will and reminding those clients the business really does
care about them.
By working with Privileges,
leading businesses now have an opportunity to gain access
to a range of unique initiatives to reward their valued clients,
and also to attract new ones.
Why do
clients leave a business?
• 3% move away
• 5% develop other friendships
• 9% leave for competitive reasons like price
• 14% are dissatisfied with the product or service
• 68% leave because of "perceived indifference"
on the part of the business owner or their staff.
That’s right - 82% of clients leave for reasons over
which the business owner HAS control.
Privileges
can help your business exceed client expectations (and create
promotional opportunities) that in turn will:
• Generate loyalty,
word-of-mouth, and repeat business from existing clients;
• Demonstrate to potential new clients how much you really
care about them;
• Provide a 'wow' factor to regain lost clients; and
• Produce more effective returns for your advertising
dollar by using novel tactics to give you a marketing 'edge'
Protect
and enhance your business revenue
• Competitors can
copy your products and services, and lower their prices, but
they can never duplicate the relationships you have with your
clients. A strong relationship with your clients is a vital
source of sustainable competitive advantage and needs to be
protected and enhanced at all times.
• In marketing terms,
the implications are obvious. You must create and nurture
life-long bonds with your clients and this can only be achieved
if you implement a process of relationship building.
• Since 1991, Privileges
has developed products and techniques that stimulate repeat
business, improve the loyalty of your existing client-base
and generate positive word-of-mouth. We can help you save
marketing dollars and improve your bottom-line!
• If you consider
the lifetime value of a client, you’ll agree that our
Client Rewards; Dining; Marketing; Networking; Loyalty; and
Customer Relations Management (CRM) Programs, are a cost effective
and desirable way to protect and enhance your business revenue.
Testimonial
"We at Phuketlife.net featuring Volvo, Land Rover,
SEC Luxury Automotives, Garden Place properties and MM Wines
have always put the interests of our customers first. That's
why we decided to use Privileges to help exceed our customer's
expectations. We use Privileges Taste Vouchers and Co-branded
Gold Cards to say "Thank You" to our deserving customers
and they love us for it."
Yai Piriya Tantipiriyakij
Managing Director
Phuketlife.net
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